All tagged Trust

Loving Dragons: Golden Agri Resources Gets it Right

Years and years of fighting dragons hasn’t yet stopped deforestation or many other ills. We’ve successfully ‘dragonised’ a lot of people, many companies and brands and yet here we are in Pooville. Judging people in this way leads to shame. Shame gets people’s attention and can work to raise awareness, get discussion started, but it leads to a very human call for punishment. When it comes to really changing, that has serious limits.

Is purchasing eco-labelled products a concrete, accessible entry point for the average Joe?

I just can’t bring myself to advocate that consumers search for ecolabels. That just reinforces the status quo, business as usual approach that in my view urgently needs to change. The trouble I have with ecolabels is that some of them are OK, especially when done well. But they can also be highly misleading, promoting for example the idea of sustainability when workers are so disgustingly exploited.

Volkswagen’s ‘Independent’ Auditor Shame

Ask yourself this, “How many certifications does Volkswagen have? How many systems, procedures and document-mountains must the company use to produce its cars?” I’ve got a picture in my head of a lot of framed certificates hanging on many gilded walls. How many hundreds of millions, billions even, of dollars, euros, francs, pesos, etc. has the company paid auditors to check that all is OK?

The No Deforestation Blame Game

Couldn't we have a more mature dialogue between companies and NGOs, encouraged by the reporters that tell their stories, where we get as much information and data as we can before we jump to judgment? Where we take people at their word that they are in fact serious about implementing their policies based on their fundamental values and beliefs? If we can, we might stand a chance of getting the better of these massive, wicked problems.

Speaking of Cooperation: Welcome the HCS Approach Toolkit!

Further to my post yesterday about the need for more cooperation, here’s a wonderful example of what’s possible when a diversity of folk get together....Cooperation isn’t easy and there are disagreements, gritted teeth and pragmatic compromises required but now that these folk are sitting at the same table...we’re taking great strides forward in tackling some really complex, wicked problems.

Into the Light

Wilmar’s step into the light really is a revolution. If Wilmar can do it, everyone else must too. Wilmar is not some itsy-bitsy niche company - they’re the world’s largest palm oil company for goodness sakes. We can expect transparency to be the new order in the years ahead and it started last week with Wilmar’s announcement.