All tagged Beyond Certification

When the duck speaks

At the end of the recent Nestlé Responsible Sourcing Studio in Thailand, I asked the nine Responsible Sourcing team members a simple question: “What did you learn about your duck this week?” For the uninitiated, it seems an odd question – your duck? For those nine Nestlé colleagues, it meant a great deal. It was an invitation to share something about their soul.

People Planet Profit

A look at Nestlé’s Responsible Sourcing Studio in Thailand. Earthworm has shown us the power of working with people, those inside companies. What are their Values? What gets them out of bed in the morning? Why are they doing what they’re doing? So often we find that people have them, usually very strongly, but they’re so busy working that they don’t spend any time reflecting on them or asking themselves whether what they’re doing in their day is aligned.

Stone Voices

In the deepest, darkest, mostly unseen recesses of global stone supply chains, some of the world’s poorest people are striving, with help from local NGOs, to educate their kids and improve their lives. So far, we in the West aren’t doing enough to help them.

Is purchasing eco-labelled products a concrete, accessible entry point for the average Joe?

I just can’t bring myself to advocate that consumers search for ecolabels. That just reinforces the status quo, business as usual approach that in my view urgently needs to change. The trouble I have with ecolabels is that some of them are OK, especially when done well. But they can also be highly misleading, promoting for example the idea of sustainability when workers are so disgustingly exploited.

The Limits of Shame: Time to shower with your enemy?

Might NGOs more effectively engage with senior managers, CEOs and Board Chairs? I’ve seen time after time the power of relationships based on trust. Achieve trust and watch change explode, perhaps still not as quickly as we need given the mess we’re in but certainly much faster than relationships built on shame. Time to build bigger showers.